Sony PlayStation has joined other 400 advertisers and suspends advertising on Facebook and Instagram. The #StopHateForProfit boycott is getting serious now because many big companies are joining and pulling their ads down from Facebook and Instagram.
Sony PlayStation Suspends Ads on Facebook & Instagram to Protest Hate Speech
All started with just one thing after Facebook has allowed controversial post by US President Donald Trump.
In a statement to GamesIndustry.biz, PlayStation said, “In support of the #StopHateForProfit campaign, we have globally suspended our Facebook and Instagram activity, including advertising and non-paid content, until the end of July.”
According to the reports, Mark Zuckerberg told the employees that he was hesitating to bow to the threats of boycotting ads. He said, “my guess is that all these advertisers will be back on the platform soon enough.” He also said it was removing harmful content.
Boycotting ads on Facebook started after Zuckerberg allowed controversial posts by Donald Trump to stay up. The latest brands who were pulled down were the American food company Chobani, drugmaker Pfizer and the software major SAP. These brands joined Coca Cola, Adidas, cleaning supply firm Clorox, Conagra (the maker of Slim Jim, Duncan Hines and Pam), fast-food chain Denny’s, Ford and Starbucks pulled their ads from the Facebook.